Etsy Fee, Profit and Target Price Calculator
Model quantity, discounts, listing renewals, country-dependent payment processing and Offsite Ads. Example rates are editable because Etsy controls the authoritative fee schedule and some charges depend on the seller’s bank country.
Shipping charged and gift wrap are treated as order revenue; postage is a seller cost. Taxes collected and remitted by Etsy are not treated as seller revenue.
Official sources
FAQ
Why are payment-processing fields editable?
Etsy Payments rates depend on the seller’s bank country. A fixed U.S. rate must not be silently applied to every visitor.
How does target price work?
The calculator solves for the per-item list price that covers entered costs and percentage fees after the selected discount, while producing the desired order profit.
Formula and calculation logic
Net profit = item price + shipping charged − listing fee − transaction fee − payment-processing fee − applicable Offsite Ads fee − product cost − postage and other costs. Etsy Payments processing rates vary by seller country.
Complete worked example
For a $30 item with $5 shipping charged, a $0.20 listing fee, a 6.5% transaction fee ($2.28), illustrative U.S. processing of 3% + $0.25 ($1.30), $12 product cost and $5 postage, estimated profit is $14.23 before ads and taxes.
Common mistakes
- Applying the transaction fee only to the item price instead of the full order amount.
- Assuming payment-processing rates are the same in every country.
- Forgetting listing renewals, currency conversion or regulatory operating fees.
- Leaving Offsite Ads out when the order is attributed to an ad.
Primary sources
Related guides
Change log
July 29, 2026 — clarified the fee base, country-dependent processing rates and Offsite Ads treatment; added a complete pricing example.